Delivering 600% ROI for Leading Sound Engineering Academy with Strategic Campaigns
AudioLife offers courses in sound engineering and music production, including a Diploma in Sound Engineering. With hands-on training, industry certifications, and placement support, it prepares students for careers in the entertainment industry
Period: Nov 2023 – Present
Growth: 600% ROI in 3 months
Leads Quality: 80% improvement in lead quality.
Cost efficency: Managed to keep the cost per lead to at ₹450.
Location: Bangalore, India.
Problem
AudioLife faced challenges with lead quality. They were receiving a high volume of leads, but most were not relevant to their business. Their website was slow, impacting user experience and conversion rates. Moreover, their USP wasn’t clearly communicated, which made it difficult for them to attract and convert the right audience.
After onboarding them, I conducted a detailed audit and discovered they were targeting the wrong keywords and had an unoptimized website, which was affecting lead quality. I then created a CRO-optimized landing page, refined their keywords to be more specific and targeted, crafted compelling ad copy, and implemented a creative remarketing strategy on Meta. Within days, high-quality leads began flowing in, and the client was thrilled with the results.
Strategy
Results
Leads
Investment
Lead Quality
Rate
Campaign Insights
CRO-Optimised Landing Page
Assets used for the project
